FOR IMMEDIATE RELEASE:

Seaside Naturals introduces the first environmentally friendly diaper bag at the Natural Products
Expo East in Washington, DC

Branford, CT
– September 14, 2005 – Seaside Naturals, the innovator of Nature’s First Aid Kits and
makers of complementary all natural, non toxic cleaning and personal care products, is pleased to
add to its product line the first totally environmentally friendly diaper bag that includes a variety of full
size all natural, non toxic baby products in their Simple Pure Baby line of infant care items.

“I have had this idea in the back of my mind for two years now, I just wanted to wait for the right time to
bring it out,” says Linda Zielski, CEO and founder of Seaside Naturals. “We could not think of a better
setting to showcase our new idea than at the Natural Products Expo East.” Seaside Naturals,
manufacturers of the Simple Pure Clean line of all natural non toxic cleaning and personal care
products, was looking to improve on as well as lower the cost of their Nature’s First Aid Kits
purchased a company in 2004 with its own all natural baby product line. “We used the bases of those
baby product formulations and worked with an aroma therapist and herbalist to come up with our
characteristic scent that is reflective of their name; Simple Pure Baby. “

“Once we had these products in place, it was time to design the custom diaper bag to showcase our
products in,” added Zielski. “We try to use as many sustainable resources as we can in the
manufacture of all of our products, and we really have a bias towards hemp. I wanted the color to be
black so men as well as women can carry it. It is also a very nice bag to use once your little one
grows up, such as a beach bag or to carry food and drinks to soccer practice.”

The Simple Pure Baby line of all natural, non-toxic baby products and the diaper bag will be available
in late October, just ready for the Christmas season. They can be pre-ordered by contacting Linda
Zielski,
linda@seasidenaturals.com, or by calling (800) 870-1697. The diaper bags can be viewed at
the Natural Products Expo East in Washington, DC on September 16-18, 2005, booth number 4017.

About Seaside Naturals LLC
Seaside Naturals, a leading manufacturer of all natural first aid kits, natural cleaning and personal
care products provides all natural, non-toxic living solutions for health conscious people. Seaside
Naturals markets and distributes through natural food stores, supermarkets, on-line and in mail-
order catalogs in the United States and Canada. For more information, visit www.seasidenaturals.
com.

CONTACT INFORMATION:
Linda Zielski
Seaside Naturals LLC
203-483-7777
www.seasidenaturals.com
linda@seasidenaturals.com

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Press Release
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